Writing

Clever, compelling copy to engage your customers

In an increasingly online world, one of the best ways to tell your story is through words. Whether its reaching new customers via your website and social media copy, creating fresh web content via a stream of new blog posts, or reaching potential customers through feature length advertorials, the power of compelling, engaging and cleverly written copy can never be underestimated.

With ZiNC, you are in good hands! I take the time to understand your business, your tone of voice and key messages to ensure you receive beautifully written words to help your business engage with its audience.

Advertorials

A key component of any marketing campaign, a well written advertorial that reads like a feature can be a clever way to subtly weave in brand messages through story. I have written advertorials that have been placed in tier one newspapers in Australia, and around the world – feel free to get in touch to request examples.

Op-eds

Many business leaders and forward thinkers have incredible industry insights to share – but never find the time to put pen to paper. I’ve ghost written op-eds for CEOs, MDs, start up founders and business owners across a range of industries – give me an hour of your time to pick your brains and I’ll turn your thoughts into an insightful opinion piece for your blog, LinkedIn or news publication.

Corporate content

Whether it’s feature stories for your internal magazines, staff profiles for your company blog or insightful, ghost written content to help raise your company’s profile, I work hand in hand with your marketing department to help create interesting stories to engage customers and employees alike.

Website copy

If your website copy needs a complete overhaul or you’re launching a new brand and want to find your voice, ZiNC can help you create interesting and engaging website copy that tells your customers exactly what it is that makes you special. I pride myself in taking the time to get to know you and your business inside out so I can do your story justice.

Social media copy

Social media is the cornerstone for customer engagement, but as a busy business owner sometimes you don’t have time to create new content day in day out. I can write your Facebook, Instagram and Twitter posts months in advance, so all you have to do is copy, paste and schedule your posts.

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